If you have been waiting for vivo’s next camera flagship, the wait is over. The vivo X500 series has officially arrived in Europe, and vivo is backing the launch with some of the biggest early bird bundles we have seen from the brand. Two phones lead the lineup: the vivo X500 Pro Max and the vivo X500 Pro.
In this post, I will walk you through what vivo has announced for the X500 series, the camera features it is pushing hardest, the launch dates, the euro pricing, and how to get the most value out of the early bird period, which ends very soon.
vivo X500 Series at a Glance
The X500 series follows the X300 family and sits at the top of vivo’s flagship range. vivo’s message is simple: the new X500 series is here, so pick the device that fits you best. The two main models are:
- vivo X500 Pro Max: the top model, priced from €1,599
- vivo X500 Pro: the slightly more affordable option at €1,399
Both phones come in dark and light finishes. The Pro Max is shown in Starry Gray and Moonlit Black, while the Pro appears in Sunny White and Moonlit Black. Prices are listed for vivo’s European store region (Austria, Germany and Switzerland), so figures in other markets may differ.

Camera: The Real Star of the X500 Series
vivo’s marketing for this launch leans heavily on photography, and the headline features all point to the camera system.
ZEISS TrueDynamic Main Camera
The main camera carries the ZEISS TrueDynamic name. vivo has partnered with ZEISS for several generations now, and this branding signals a focus on natural colour, strong dynamic range and the ZEISS look that fans of the X series know well.
200 MP ZEISS APO Telephoto Camera
The big talking point is the 200 MP ZEISS APO telephoto camera. A high-resolution telephoto sensor gives you far more room to crop and zoom while keeping detail. That is useful for concerts, wildlife, street photography and far-away travel shots.
vivo ZEISS Telephoto Extender Gen 2 Ultra
If you want even more reach, vivo offers the ZEISS Telephoto Extender Gen 2 Ultra, a clip-on accessory that extends the telephoto range. The launch offers mention a 400 mm Telephoto Extender, and a 50% discount on it can save you up to €229 during the early bird window.
4K Golden Hour Portrait Video
Video creators get 4K Golden Hour Portrait Video, which is aimed at warm, flattering portrait clips shot in soft evening light. Add the optional Imaging Grip Kit and the phone starts to behave a lot more like a compact camera.
Launch Dates and Timeline
| Date | What happens |
|---|---|
| 21 September 2026 | Global launch |
| 27 October 2026 | EU launch and early bird offer begins |
| 5 November 2026 | Launch offer period begins |
| 30 November 2026 | Launch offer ends |
The EU launch event took place on 27 October 2026 at 16:00 CET, so the phones are now available to order in supported European markets.
Price of the vivo X500 Series
| Model | Price (EUR) |
|---|---|
| vivo X500 Pro Max | From €1,599 |
| vivo X500 Pro | €1,399 |
For context, the older X300 Pro is currently listed at €1,199, the X300 Ultra at €1,899 and the foldable X Fold6 at €2,199 on the same store. That puts the X500 Pro firmly in premium flagship territory, with the Pro Max a step higher.
Early Bird Offers: Save Up to €1,040
This is where the launch gets interesting. vivo says you can save up to €1,040 if you order during the early bird period, which runs until 4 November 2026 at 11:59 p.m. CET. Today is 31 October, so only a few days are left. Here is what is on offer:
- Free Imaging Grip Kit with the X500 Pro Max (regular price €199)
- Free vivo Headphones Studio with the X500 Pro (regular price €169)
- €120 registration voucher for users who registered before 27 October (the value drops to €80 from 5 November until 30 November)
- 50% off one accessory or audio device, including up to €229 off the 400 mm Telephoto Extender
- 1-year screen protection (service value €169)
- 5-year battery warranty (service value €129)
- Extended warranty cover (service value €129)
- 3 months of Google AI Pro with 5 TB of Google cloud storage (service value €66, for new users, redeemable between 1 October 2026 and 2 October 2027)
The free gifts and discounts do not apply to bundle variations, since the savings are already built into the bundle price. Offers are also subject to stock and vivo’s terms and conditions, and they cannot always be combined with other promotions.
Bought From a Retail Partner? You Still Get a Gift
You do not have to buy directly from vivo to benefit. If you purchase the X500 Pro Max or X500 Pro from a retail partner, you can register your device on vivo’s launch page. That gets you a free gift and a 50% discount voucher for one product from the X500 accessories or wearables range.
Which One Should You Pick: X500 Pro Max or X500 Pro?
Both phones share the same camera-first philosophy, so the choice mostly comes down to budget and bonuses:
- Choose the X500 Pro Max if you want the top model and the free Imaging Grip Kit, which suits photography and video fans.
- Choose the X500 Pro if you want a flagship at a lower starting price and like the idea of the free Headphones Studio.
If you shoot a lot of zoomed photos or travel footage, the telephoto system and the optional extender make either phone an attractive pick.
Where to Buy
vivo’s official store region covers Austria, Germany and Switzerland, and the webshop is being improved at the moment. In the meantime, you can order vivo products through official partners such as Telekom.hu and Alza.hu, or visit vivo’s regional website for the latest details.
Final Thoughts
The vivo X500 series looks like a serious step forward for mobile photography fans, with ZEISS tuning, a 200 MP telephoto camera and a growing ecosystem of accessories. The early bird deals add real value, but the clock is ticking: the biggest savings end on 4 November 2026. If a camera-focused flagship is on your list, now is a good time to take a closer look.
Note: Specifications and offers can change by region and over time. Always check vivo’s official website or your local retailer for the latest information before buying.
Frequently Asked Questions
What is the vivo X500 series?
It is vivo’s latest flagship camera phone family, led by the X500 Pro Max and the X500 Pro.
When was the vivo X500 series launched?
The global launch was on 21 September 2026, and the EU launch with early bird offers followed on 27 October 2026.
How much does the vivo X500 Pro cost?
The X500 Pro is listed at €1,399, and the X500 Pro Max starts from €1,599 on vivo’s European store.
When does the early bird offer end?
It ends on 4 November 2026 at 11:59 p.m. CET, and the wider launch promotion runs until 30 November 2026.
Which camera features does the X500 series highlight?
The main points are the ZEISS TrueDynamic main camera, the 200 MP ZEISS APO telephoto camera, the ZEISS Telephoto Extender Gen 2 Ultra and 4K Golden Hour Portrait Video.